Job Description
Join our dynamic team as a Senior Digital Marketing Manager where you'll craft cutting-edge strategies that drive exponential growth. We're seeking a visionary leader to spearhead our digital transformation across SEO, content, and paid channels. You'll leverage data-driven insights to optimize campaigns and lead a high-performing marketing team in Austin's thriving tech ecosystem.
Responsibilities
- Develop and execute multi-channel digital marketing strategies aligned with business objectives
- Lead SEO/SEM initiatives to increase organic traffic by 40%+
- Oversee content creation and distribution across blogs, email, and social platforms
- Manage PPC budgets across Google Ads and social media channels
- Analyze campaign performance using Google Analytics and Adobe Analytics
- Collaborate with product and sales teams to align marketing initiatives
- Mentor junior marketers and foster a culture of innovation
Qualifications
- 5+ years of digital marketing experience with 2+ years in leadership roles
- Proven expertise in SEO, SEM, and marketing automation tools
- Advanced proficiency in Google Analytics, Google Ads, and HubSpot
- Strong data analysis skills with ability to derive actionable insights
- Experience managing budgets $500K+
- Bachelor's degree in Marketing or related field (MBA preferred)
- Certifications in Google Analytics, HubSpot, or SEMrush a plus