Job Description
Join our award-winning digital marketing team at GrowthForge Digital, where innovation meets results. We're seeking a visionary Senior Digital Marketing Manager to architect and execute data-driven campaigns that captivate audiences and accelerate revenue growth. You'll lead cross-functional initiatives across SEO, content, social, and paid channels while mentoring a high-performing team in our fast-paced Austin headquarters.
Responsibilities
- Develop and implement comprehensive digital marketing strategies aligned with business KPIs
- Oversee 6-figure PPC budgets across Google, Meta, and LinkedIn platforms
- Lead SEO initiatives to achieve top 3 rankings for 50+ core keywords
- Create engaging content calendars that drive 30%+ YoY organic traffic growth
- Analyze campaign performance using Google Analytics 4, Tableau, and marketing automation tools
- Manage and mentor a team of 4 digital specialists
- Collaborate with product teams to align marketing with product launches
- Present quarterly performance insights to C-suite stakeholders
Qualifications
- 8+ years of digital marketing experience with 3+ years in leadership roles
- Proven track record of scaling revenue through multi-channel campaigns
- Expert proficiency in Google Ads, Analytics 4, and marketing automation platforms (HubSpot/Mailchimp)
- Certified in Google Analytics, Google Ads, and/or HubSpot
- Strong analytical skills with experience in A/B testing and conversion rate optimization
- Experience managing remote teams and cross-departmental projects
- Portfolio showcasing successful digital campaigns with measurable ROI
- Bachelor's degree in Marketing, Business, or related field