Job Description
Join our award-winning digital marketing team at GrowthForge Digital, where innovation meets execution. We're seeking a visionary Senior Digital Marketing Manager to architect and scale data-driven campaigns that captivate audiences and accelerate revenue growth. You'll lead a dynamic team across SEO, SEM, social media, and content strategy while leveraging cutting-edge analytics to optimize performance. Our Austin headquarters fosters creativity with collaborative workspaces, competitive benefits, and opportunities to shape the future of digital marketing.
Responsibilities
- Develop and execute multi-channel digital marketing strategies aligned with business KPIs
- Lead SEO/SEM initiatives to drive organic traffic and paid conversions
- Oversee content creation and social media engagement campaigns
- Analyze performance data using Google Analytics, HubSpot, and Adobe Analytics
- Manage $500K+ digital advertising budgets across platforms
- Optimize conversion funnels and A/B test landing pages
- Collaborate with product and sales teams for integrated campaigns
Qualifications
- 5+ years in digital marketing with 2+ years in leadership roles
- Proven expertise in SEO/SEM tools (Ahrefs, SEMrush, Google Ads)
- Certifications in Google Analytics, HubSpot, or Facebook Blueprint
- Experience managing cross-functional teams and external agencies
- Strong analytical skills with data-driven decision-making
- Proficiency in marketing automation platforms (Marketo, Pardot)
- Bachelor's degree in Marketing or related field