Job Description
Join InnovateTech Solutions as our next Senior Digital Marketing Manager and revolutionize how brands connect with audiences in the digital age. We're seeking a visionary leader to spearhead our cross-channel marketing strategy, drive explosive growth, and shape the future of digital engagement. You'll work in our state-of-the-art San Francisco headquarters with a team of passionate innovators committed to pushing boundaries in digital marketing.
In this pivotal role, you'll own the full marketing funnel from acquisition to retention, leveraging cutting-edge tools and data-driven methodologies to deliver exceptional ROI. We offer competitive compensation, comprehensive benefits, and unparalleled opportunities for professional growth in a dynamic, fast-paced environment.
Responsibilities
- Develop and execute comprehensive digital marketing strategies across SEO/SEM, content marketing, email campaigns, and social media
- Lead data-driven decision making using analytics platforms (Google Analytics, Adobe Analytics) to optimize campaign performance
- Manage $2M+ digital advertising budget with focus on maximizing ROI across channels
- Drive customer acquisition and retention through innovative funnel optimization and conversion rate tactics
- Lead A/B testing and experimentation initiatives to continuously improve marketing performance
- Collaborate with product and sales teams to align marketing initiatives with business objectives
- Mentor junior marketing professionals and foster a culture of innovation and excellence
Qualifications
- 8+ years of progressive digital marketing experience with 3+ years in leadership roles
- Proven expertise in scaling multi-channel campaigns across B2B/B2C sectors
- Advanced proficiency in marketing automation (Marketo, HubSpot) and analytics tools
- Certifications in Google Ads, Analytics, and/or Meta Blueprint preferred
- Demonstrated success managing six-figure budgets with measurable ROI
- Exceptional strategic thinking with ability to translate data into actionable insights
- Strong project management skills with experience in cross-functional team leadership