Job Description
Elevate Your Career at GrowthScale
Are you a data-driven marketer with a passion for scaling SaaS brands? We are seeking a visionary Digital Marketing Manager to lead our high-performance team in the heart of San Francisco. You will own the full-funnel strategy, leveraging cutting-edge martech to drive explosive growth.
We offer a dynamic, remote-hybrid culture with top-tier benefits and an environment where your creative strategy directly impacts our bottom line.
Responsibilities
- Develop and execute comprehensive multi-channel digital strategies across SEM, Social, and Email.
- Manage a multi-million dollar annual ad spend with a focus on CAC optimization and ROAS.
- Collaborate with the creative team to produce high-converting landing pages and ad assets.
- Perform deep-dive data analysis using GA4, Looker Studio, and CRM integrations to drive decision-making.
- Lead A/B testing initiatives across the entire customer lifecycle to improve conversion rates.
- Mentor junior marketing coordinators and oversee external agency partnerships.
Qualifications
- 5+ years of experience in growth marketing, ideally within a SaaS or Tech environment.
- Proven expertise in Google Ads, Meta Ads Manager, and LinkedIn Campaign Manager.
- Advanced proficiency in marketing automation tools like HubSpot, Marketo, or Salesforce.
- Strong analytical mindset with the ability to translate complex data into actionable insights.
- Deep understanding of SEO principles and content marketing integration.
- Excellent communication and stakeholder management skills.
- Bachelor's degree in Marketing, Business, or a related analytical field.