Job Description
Elevate Your Career at GrowthScale
Are you a data-driven marketer with a passion for scaling brands? GrowthScale is seeking a Senior Digital Marketing Manager to lead our high-impact client campaigns. We combine creative storytelling with aggressive performance metrics to drive industry-leading ROI. If you are an expert in full-funnel strategy and thrive in a fast-paced environment, let's build something exceptional together.
Responsibilities
- Develop and execute comprehensive multi-channel digital marketing strategies across SEO, SEM, Paid Social, and Email.
- Manage large-scale advertising budgets, ensuring optimal ROAS and CAC across all active campaigns.
- Conduct in-depth performance analysis and provide actionable insights to executive leadership and clients.
- Collaborate with creative teams to produce high-converting ad copy, landing pages, and email sequences.
- Manage client relationships, serving as the strategic lead for high-value accounts.
- Oversee A/B testing frameworks to continuously improve conversion rates across all digital touchpoints.
Qualifications
- 5+ years of proven experience in digital marketing, specifically within an agency environment.
- Expert-level proficiency in Google Ads, Meta Ads Manager, and LinkedIn Campaign Manager.
- Strong background in marketing analytics tools such as Google Analytics 4, Looker Studio, and Hotjar.
- Proven ability to manage annual marketing budgets exceeding $1M.
- Excellent communication skills with the ability to translate technical data into strategic business outcomes.
- Bachelor’s degree in Marketing, Communications, or a related field; MBA is a plus.