Job Description
Join Nexus Digital Group, a fast-growing digital innovation firm, as our Senior Digital Marketing Manager. Lead transformative digital campaigns that drive measurable growth for Fortune 500 clients across tech, e-commerce, and SaaS industries. You'll architect end-to-end strategies, mentor high-performing teams, and pioneer cutting-edge marketing technologies in our vibrant Austin headquarters.
We offer competitive equity packages, flexible remote work options, and a culture that values creativity and data-driven decision-making. Help us shape the future of digital marketing while advancing your career in one of America's most dynamic tech hubs.
Responsibilities
- Develop and execute comprehensive digital marketing strategies across SEO, SEM, social media, and email channels
- Lead a team of 5+ specialists and manage $2M+ annual marketing budgets
- Analyze campaign performance using Google Analytics, Adobe Analytics, and marketing automation platforms
- Drive customer acquisition and retention through A/B testing and conversion optimization
- Collaborate with product and sales teams to align marketing initiatives with business goals
- Stay ahead of industry trends and implement emerging technologies (AI, automation, personalization)
- Present performance insights and strategic recommendations to executive stakeholders
Qualifications
- 8+ years of progressive digital marketing experience with 3+ years in leadership roles
- Proven expertise in SEO/SEM, paid advertising (Google/Meta), and marketing automation (Marketo/HubSpot)
- Advanced proficiency in analytics tools (Google Analytics 4, Looker Studio)
- Strong background in B2B SaaS or high-growth e-commerce verticals
- Certifications in Google Ads, Google Analytics, or HubSpot preferred
- Exceptional project management skills with experience managing cross-functional teams
- Ability to translate complex data into actionable business strategies
- Bachelor's degree in Marketing, Business, or related field