Job Description
Join Nexus Digital Group, an award-winning digital marketing agency, as we revolutionize brand storytelling in the digital age. We're seeking a visionary Senior Digital Marketing Manager to architect and execute data-driven campaigns that captivate audiences and accelerate growth. In this pivotal role, you'll lead a dynamic team while collaborating with cross-functional departments to deliver measurable ROI. Our culture combines Austin's innovative spirit with cutting-edge martech tools, offering unparalleled opportunities for professional evolution.
Responsibilities
- Develop and implement comprehensive digital marketing strategies across SEO, SEM, social media, and email channels
- Lead performance optimization through A/B testing, conversion rate analysis, and funnel mapping
- Manage $1M+ annual ad budgets with rigorous ROI tracking and reporting
- Drive customer acquisition through innovative content marketing and growth hacking tactics
- Mentor junior marketers while maintaining agency-wide brand consistency
- Analyze market trends to identify emerging opportunities and competitive threats
Qualifications
- 8+ years of progressive digital marketing experience with 3+ years in leadership roles
- Proven expertise in Google Analytics, Google Ads, and marketing automation platforms
- Advanced certification in Google Ads, Meta Blueprint, or HubSpot
- Portfolio demonstrating successful campaigns driving 30%+ YoY growth
- Strong proficiency in HTML, CSS, and marketing analytics tools (e.g., Tableau)
- Experience managing remote teams and cross-functional project execution