Job Description
We are looking for a visionary Senior Digital Content Strategist to join our elite creative agency in the heart of London. If you have a passion for storytelling, a keen eye for data, and a deep understanding of SEO mechanics, we want to hear from you.
At Vanguard Creative, we don't just write content; we engineer digital experiences that resonate. You will be the architect of our clients' content roadmaps, bridging the gap between creative intent and technical execution.
Why Join Us?
- Work with world-class brands in FinTech and Fashion.
- Flexible hybrid working model.
- Professional development budget and creative freedom.
Responsibilities
- Develop and execute comprehensive content strategies that align with business goals and SEO best practices.
- Lead the editorial calendar management process, ensuring timely delivery of high-quality assets across all channels.
- Conduct in-depth audience research and keyword analysis to identify content gaps and opportunities.
- Collaborate closely with UX/UI designers and developers to ensure content is technically optimized for performance and accessibility.
- Oversee the production of long-form guides, white papers, and blog posts that drive organic traffic and lead generation.
- Analyze content performance metrics (KPIs) and iterate on strategies based on data-driven insights.
Qualifications
- 5+ years of experience in content strategy, digital marketing, or a related field.
- Proven track record of improving organic search rankings and traffic through content optimization.
- Strong understanding of technical SEO, including schema markup, site architecture, and Core Web Vitals.
- Excellent command of the English language with exceptional copywriting and editing skills.
- Proficiency in content management systems (CMS) such as WordPress, Contentful, or Drupal.
- Experience using analytics tools like Google Analytics 4 (GA4) and SEO tools (e.g., SEMrush, Ahrefs).