Job Description
We are looking for a visionary Senior Creative Strategist to join our elite team in New York City. In this pivotal role, you will bridge the gap between artistic expression and data-driven marketing, leading campaigns that not only captivate audiences but also drive measurable business growth.
At Lumina Creative, we don't just follow trends; we set them. You will be responsible for crafting compelling brand narratives across diverse media channels, ensuring our voice remains distinct in a crowded digital landscape.
If you are a master storyteller with a knack for SEO and brand positioning, we want to hear from you.
Responsibilities
- Develop and execute high-impact creative strategies that align with brand identity and business objectives.
- Lead the end-to-end creative process, from conceptualization to final execution, ensuring visual and verbal consistency.
- Collaborate cross-functionally with designers, copywriters, and developers to produce premium content.
- Analyze campaign performance data to optimize content and improve engagement metrics.
- Manage and mentor junior strategists, fostering a culture of innovation and excellence.
- Stay ahead of industry trends in media, communications, and digital marketing technologies.
Qualifications
- 5+ years of experience in creative strategy, marketing communications, or a related field.
- Proven track record of managing successful campaigns for high-profile clients or brands.
- Strong portfolio demonstrating a blend of strategic thinking and creative execution.
- Proficiency in SEO best practices and digital analytics tools (e.g., Google Analytics, SEMrush).
- Exceptional written and verbal communication skills with a keen eye for detail.
- Bachelor’s degree in Marketing, Communications, Fine Arts, or a related discipline.