Job Description
Are you a visionary creative strategist looking to elevate brands to new heights?
Lumina Creative Group is seeking a Senior Creative Strategist to lead our award-winning marketing initiatives in the heart of New York City. In this pivotal role, you will bridge the gap between data-driven insights and compelling visual storytelling, ensuring our clients' brands resonate deeply with their target audiences. You will have the autonomy to shape narratives, mentor junior talent, and drive high-impact campaigns that define industry standards.
Why Join Us?
- Work with Fortune 500 clients on global campaigns.
- Collaborate in a dynamic, award-winning studio environment.
- Competitive benefits package and professional development opportunities.
Responsibilities
- Lead the creative development process, from concept to final execution, ensuring brand consistency and strategic alignment.
- Conduct in-depth market research and audience analysis to inform strategic direction and creative concepts.
- Collaborate closely with copywriters, designers, and art directors to produce cohesive and high-quality creative assets.
- Manage multiple client accounts simultaneously, ensuring deadlines are met and budgets are adhered to.
- Present creative strategies and concepts to clients and stakeholders with confidence and clarity.
- Stay abreast of emerging trends in digital media, art direction, and communications.
Qualifications
- Minimum of 5 years of experience in creative strategy, brand management, or communications.
- Proven track record of developing successful creative campaigns for diverse industries.
- Strong portfolio demonstrating strategic thinking and visual storytelling capabilities.
- Proficiency in project management tools and creative software (Adobe Creative Suite, Figma, etc.).
- Excellent verbal and written communication skills, with the ability to articulate complex ideas simply.
- Bachelor’s degree in Marketing, Communications, Fine Arts, or a related field.