Job Description
Join our award-winning content team at Veridian Digital, where words transform into growth engines. We're seeking a visionary Senior Content Writer to craft compelling narratives that captivate audiences and drive measurable business results. In this pivotal role, you'll shape our brand voice across digital platforms while collaborating with cross-functional teams to deliver content excellence.
Our ideal candidate thrives in a fast-paced environment, balancing creativity with data-driven strategy. You'll produce everything from long-form thought leadership to conversion-optimized landing pages, all while maintaining SEO best practices. This hybrid role offers competitive benefits, flexible scheduling, and opportunities for professional growth in Austin's vibrant tech ecosystem.
Responsibilities
- Develop and execute content strategies aligned with business objectives and audience insights
- Produce high-quality content including blog posts, whitepapers, case studies, and email campaigns
- Optimize content for SEO, ensuring top search rankings and organic traffic growth
- Collaborate with design and product teams to create integrated marketing assets
- Analyze content performance metrics and refine strategies based on data-driven insights
- Maintain consistent brand voice across all digital platforms
- Manage content calendars and project timelines for timely delivery
Qualifications
- Bachelor's degree in Marketing, Communications, English, or related field
- 5+ years of professional content writing experience in B2B/SaaS
- Proven expertise in SEO best practices and content optimization
- Exceptional storytelling ability with samples demonstrating conversion-focused writing
- Proficiency with content management systems (e.g., WordPress, HubSpot)
- Experience with analytics tools (Google Analytics, SEMrush)
- Ability to translate complex technical concepts into accessible content
- Portfolio showcasing 10+ published pieces with quantifiable results