Job Description
Join Nexus Digital's dynamic marketing team as a Senior Content Writer to craft compelling narratives that captivate audiences and drive brand growth. We're seeking a creative wordsmith with a passion for storytelling to elevate our digital presence across multiple channels. You'll collaborate with designers, strategists, and product managers to transform complex ideas into engaging content that resonates with tech-savvy audiences. This role offers the opportunity to shape our brand voice while working in Austin's vibrant tech ecosystem.
Responsibilities
- Develop high-quality blog posts, whitepapers, and case studies for B2B tech audiences
- Optimize content for SEO with strategic keyword research and semantic markup
- Collaborate with design teams to create infographics and visual storytelling assets
- Manage content calendars across multiple platforms including LinkedIn and industry forums
- Analyze performance metrics to refine content strategy and improve engagement
- Maintain consistent brand voice while adapting tone for diverse audiences
- Conduct competitive audits to identify content opportunities and gaps
Qualifications
- 5+ years of professional content writing experience in B2B tech or SaaS
- Proven expertise in SEO best practices and content optimization tools
- Portfolio demonstrating versatility across long-form articles, social media, and email campaigns
- Familiarity with CMS platforms (WordPress, HubSpot) and analytics tools
- Ability to translate technical concepts into accessible, engaging content
- Strong project management skills with ability to meet tight deadlines
- Bachelor's degree in Marketing, Communications, or related field
- Certification in Google Analytics or HubSpot preferred