Job Description
Join Nexus Digital Media's award-winning content team and transform ideas into compelling narratives that captivate global audiences. We're seeking a visionary Senior Content Writer to craft strategic, high-impact content that drives brand awareness and user engagement across digital platforms. This hybrid role blends creativity with data-driven strategy, allowing you to shape our brand voice while collaborating with cross-functional teams in our vibrant Austin headquarters.
Responsibilities
- Develop and execute comprehensive content strategies aligned with business goals and SEO best practices
- Produce high-impact long-form content, blog posts, email campaigns, and social media narratives
- Optimize content for search engines and user experience using keyword research and performance analytics
- Collaborate with design and product teams to create cohesive cross-channel content experiences
- Conduct audience research and competitive analysis to identify content opportunities
- Maintain brand voice consistency across all content while adapting to platform-specific nuances
- Measure content ROI using analytics tools and iterate strategies based on performance data
Qualifications
- Bachelor's degree in Marketing, Communications, English, or related field
- 4+ years of professional content writing experience with proven portfolio
- Expertise in SEO principles, keyword research, and content optimization tools
- Strong analytical skills with ability to translate data into actionable content strategies
- Proficiency in CMS platforms (WordPress, HubSpot) and content collaboration tools
- Exceptional storytelling abilities with meticulous attention to detail and brand voice
- Experience managing content calendars and working with remote cross-functional teams