Job Description
Join our award-winning content team at DigitalCraft Media, where we transform complex ideas into compelling narratives. We're seeking a Senior Content Writer to craft high-impact content for tech clients across digital platforms. You'll collaborate with strategists and designers to produce SEO-optimized articles, whitepapers, and campaign copy that drives measurable results. This role offers autonomy to innovate within a creative, data-driven environment where your words directly influence business growth.
Responsibilities
- Develop and execute content strategies for B2B tech clients, ensuring alignment with SEO goals and brand voice
- Research and write long-form content, including whitepapers, case studies, and pillar articles
- Optimize content for search engines and user engagement using industry tools
- Collaborate with cross-functional teams to ensure content consistency across campaigns
- Analyze content performance metrics and refine strategies based on data insights
- Maintain editorial calendars and ensure timely delivery of all deliverables
- Stay current with content marketing trends and algorithm updates
Qualifications
- Bachelor's degree in Communications, Journalism, Marketing, or related field
- 5+ years of professional content writing experience with B2B tech clients
- Proven expertise in SEO optimization and content analytics tools
- Exceptional storytelling ability with a portfolio demonstrating versatility
- Strong understanding of content marketing funnels and conversion principles
- Experience managing content calendars and project timelines
- Proficiency in CMS platforms (WordPress, HubSpot) and collaboration tools
- Ability to translate technical concepts into accessible, engaging content