Job Description
Join Nexus Creative Agency's dynamic content team and craft compelling narratives that captivate audiences across digital platforms. We're seeking a visionary Senior Content Writer to transform complex ideas into engaging stories that drive brand growth and customer loyalty. Collaborate with designers, marketers, and strategists in our vibrant downtown Austin hub to deliver high-impact content for Fortune 500 clients. This role offers autonomy to innovate while working within a supportive framework of best practices and creative excellence.
Responsibilities
- Develop long-form content (blog posts, whitepapers, case studies) and short-form copy (social media, email campaigns, ad copy)
- Optimize content for SEO, readability, and conversion rate optimization (CRO)
- Conduct audience research and competitive analysis to inform content strategy
- Collaborate with cross-functional teams to align content with brand voice and marketing goals
- Manage content calendars and maintain consistent publishing schedules
- Analyze performance metrics using tools like Google Analytics and Ahrefs
- Mentor junior writers and maintain content quality standards
Qualifications
- Bachelor's degree in Marketing, Communications, English, or related field
- 5+ years of professional content writing experience with portfolio demonstrating versatility
- Expertise in SEO principles and content management systems (WordPress, HubSpot)
- Proven ability to adapt tone for diverse audiences (B2B, B2C, technical, creative)
- Experience with data-driven content optimization and A/B testing
- Strong project management skills with ability to meet deadlines in fast-paced environments
- Proficiency in Google Analytics, SEO tools, and content analytics platforms
- Portfolio showcasing measurable results from content campaigns