Job Description
Join our dynamic marketing team as a Senior Content Writer and become the voice behind our brand's digital presence. We're seeking a wordsmith who can transform complex ideas into compelling narratives that captivate audiences and drive measurable growth. In this pivotal role, you'll craft strategic content across multiple channels while collaborating with cross-functional teams to elevate our brand story.
Responsibilities
- Develop high-impact SEO content for blogs, whitepapers, and website copy that boosts organic traffic by 40%+
- Collaborate with product teams to create technical documentation and user guides
- Manage content calendars and ensure consistent brand voice across all platforms
- Conduct audience research and competitive analysis to inform content strategy
- Optimize existing content using A/B testing and performance analytics
- Lead content workshops and mentor junior writers
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 5+ years of professional content writing experience in B2B tech
- Proven expertise in SEO best practices and content optimization tools
- Exceptional storytelling skills with portfolio demonstrating conversion-driven content
- Experience managing content calendars and agile workflows
- Advanced proficiency in CMS platforms (WordPress, HubSpot)
- Ability to translate technical concepts for diverse audiences