Job Description
Are you a visionary storyteller with a knack for digital engagement? Lumina Digital is looking for a passionate Senior Content Strategist to lead our narrative in the ever-evolving media landscape.
In this role, you will bridge the gap between creative art and technical media, ensuring our brand resonates deeply with our audience. You will craft compelling narratives that drive traffic, build community, and elevate our brand presence across all digital touchpoints.
Join a team of creative disruptors where your ideas will shape the future of our brand.
Responsibilities
- Develop and execute comprehensive content strategies that align with business goals and audience insights.
- Manage and grow the company's presence on major social media platforms (LinkedIn, Instagram, Twitter, TikTok).
- Craft compelling copy for blog posts, white papers, email campaigns, and website landing pages.
- Collaborate with the design team to ensure visual assets complement the written word.
- Monitor performance metrics (KPIs) and optimize content based on data-driven insights.
- Stay ahead of industry trends to ensure our brand voice remains relevant and innovative.
Qualifications
- 5+ years of experience in content strategy, communications, or media.
- A strong portfolio demonstrating exceptional writing, editing, and storytelling skills.
- Deep understanding of SEO principles and keyword research tools.
- Proficiency in analytics platforms (Google Analytics, social listening tools).
- Experience managing cross-functional teams and external agencies.
- Bachelor’s degree in Communications, Marketing, English, or a related field.