Job Description
Are you a storyteller with a data-driven mindset? Vantage Growth Media is seeking a Senior Content Marketing Manager to lead our brand narrative and drive organic growth. In this role, you will define our content strategy, oversee high-impact campaigns, and collaborate with cross-functional teams to elevate our market position.
We are looking for a creative leader who understands the intersection of SEO, brand authority, and conversion optimization to help us scale in a competitive digital landscape.
Responsibilities
- Develop and execute an integrated content strategy that aligns with global business objectives.
- Manage the end-to-end production of high-quality content, including white papers, blog posts, and video scripts.
- Lead SEO initiatives to increase organic traffic and domain authority through strategic keyword research.
- Collaborate with product and sales teams to create demand-generation materials that shorten the sales cycle.
- Analyze content performance metrics to refine strategies and optimize ROI across all digital channels.
- Mentor junior marketing staff and manage freelance copywriters to ensure consistent brand voice.
Qualifications
- 5+ years of experience in content marketing, preferably in a SaaS or B2B environment.
- Proven track record of managing high-performing editorial calendars and content distribution channels.
- Expertise in SEO tools (e.g., Ahrefs, SEMrush) and content management systems (e.g., WordPress, HubSpot).
- Exceptional writing, editing, and storytelling skills with a portfolio to demonstrate excellence.
- Strong analytical skills with the ability to translate complex data into actionable marketing insights.
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.