Job Description
Are you a storyteller with a strategic mindset? Elevate Digital Strategy is seeking a Senior Content Marketing Manager to lead our narrative efforts. In this high-impact role, you will define our brand voice, manage cross-channel content distribution, and drive measurable engagement. We are looking for a creative visionary who thrives at the intersection of data-driven insights and compelling storytelling.
Responsibilities
- Develop and execute a comprehensive multi-channel content strategy to drive brand awareness and lead generation.
- Manage the end-to-end content production lifecycle, including editorial planning, copywriting, and multimedia production.
- Collaborate with SEO teams to optimize content for search engine performance and organic traffic growth.
- Analyze key performance indicators (KPIs) to refine content tactics and improve conversion rates across all platforms.
- Mentor junior content team members and oversee external freelance contributors and agencies.
- Manage the content calendar to ensure alignment with product launches and promotional campaigns.
- Conduct deep audience research to create highly relevant and engaging content for our target personas.
Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- 5+ years of experience in content marketing, preferably in a fast-paced B2B or SaaS environment.
- Proven ability to manage editorial calendars and lead complex multi-channel campaigns.
- Expertise in SEO tools (e.g., Ahrefs, SEMrush) and content management systems (e.g., WordPress, Contentful).
- Exceptional writing, editing, and storytelling skills with a strong portfolio of published work.
- Demonstrated success in analyzing content performance and translating data into actionable insights.
- Strong project management skills with the ability to navigate competing priorities and deadlines.