Job Description
Are you a visionary storyteller with a passion for building iconic brands? Luminary Digital Agency is seeking a Director of Brand Communications to lead our global narrative strategy. In this high-impact role, you will define how our brand shows up in the world, influencing market perception and driving engagement through innovative PR, content, and cross-channel marketing initiatives.
We are looking for a strategic thinker who balances data-driven insights with creative intuition to elevate our client portfolio and internal brand identity.
Responsibilities
- Develop and execute a comprehensive global brand communication strategy across all channels.
- Lead high-profile public relations campaigns and media outreach to increase brand authority.
- Oversee brand voice and editorial direction to ensure consistency across all digital touchpoints.
- Collaborate with internal creative teams to produce compelling multimedia assets and campaigns.
- Manage crisis communication protocols and brand reputation monitoring.
- Analyze audience sentiment and campaign performance metrics to optimize future messaging.
- Mentor and lead a high-performing team of copywriters, PR specialists, and content managers.
Qualifications
- 8+ years of experience in brand marketing, corporate communications, or PR, preferably in a top-tier agency or fast-paced tech environment.
- Proven track record of managing large-scale brand launches and multi-channel campaigns.
- Exceptional verbal and written communication skills with a portfolio of successful brand initiatives.
- Deep understanding of SEO principles, social media algorithms, and digital content distribution.
- Strong leadership capabilities with experience coaching cross-functional teams.
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- Ability to thrive in a fast-paced environment with a focus on delivering premium results.