Job Description
Join Nexus Digital's dynamic marketing team as a Digital Marketing Specialist and drive explosive growth for our SaaS platform. We're seeking a data-driven innovator to architect and execute cutting-edge campaigns across digital channels. You'll collaborate with cross-functional teams to transform market insights into measurable ROI, while shaping our brand's digital presence in the competitive tech landscape. This role offers hybrid flexibility and the opportunity to make a tangible impact in a rapidly scaling startup environment.
Responsibilities
- Develop and execute multi-channel digital marketing strategies (SEO, PPC, social media, email)
- Analyze campaign performance using Google Analytics, SEMrush, and HubSpot to optimize ROI
- Create compelling content for blogs, whitepapers, and social platforms
- Manage paid advertising budgets across Google Ads, LinkedIn, and Facebook
- Conduct A/B testing for landing pages and email campaigns
- Collaborate with product teams to align marketing with product launches
- Generate monthly performance reports with actionable insights
Qualifications
- 3+ years of digital marketing experience with proven ROI results
- Expertise in Google Analytics, Google Ads, and marketing automation tools
- Strong copywriting skills with portfolio samples
- Proficiency in SEO/SEM best practices and tools (Ahrefs, Moz)
- Experience with B2B SaaS marketing preferred
- Ability to translate data into strategic recommendations
- Google Ads and HubSpot certifications required
- Strong project management and cross-functional collaboration skills