Job Description
Are you a results-driven Digital Marketing Specialist looking to lead high-impact campaigns in a dynamic environment? Apex Digital Solutions is seeking a visionary marketer to join our London-based team.
We value creativity, data-driven decision-making, and a deep understanding of the digital landscape. If you thrive in a fast-paced setting and want to shape the future of our brand's online presence, we want to hear from you.
Key Benefits: Hybrid working model, professional development budget, and a collaborative culture.
Responsibilities
- Develop and execute comprehensive SEO strategies to improve organic search rankings and drive high-quality traffic.
- Manage end-to-end PPC campaigns across Google Ads and Bing Ads, optimizing for maximum ROI and lead generation.
- Analyze website performance using Google Analytics 4 and Search Console to identify trends and growth opportunities.
- Collaborate with the content team to produce high-quality, SEO-optimized copy and digital assets.
- Conduct competitive research and keyword analysis to stay ahead of market trends and algorithm updates.
- Optimize landing pages for conversion rate optimization (CRO) and user experience.
Qualifications
- Proven experience in Digital Marketing, with at least 3-5 years specifically in SEO and PPC.
- Strong understanding of technical SEO principles, including site architecture, schema markup, and page speed optimization.
- Proficiency in marketing tools such as SEMrush, Ahrefs, HubSpot, or Salesforce.
- Excellent analytical skills with the ability to interpret complex data sets into actionable business insights.
- Strong written and verbal communication skills in English.
- Relevant certifications (e.g., Google Ads, HubSpot Inbound Marketing) are a plus.