Job Description
Join GrowthForge Marketing as our Digital Marketing Manager and spearhead transformative campaigns that redefine brand engagement in the digital landscape. We're seeking a visionary leader to architect our omnichannel strategy, optimize conversion funnels, and drive measurable ROI across all digital touchpoints. You'll collaborate with cross-functional teams to translate market insights into compelling narratives that captivate audiences and accelerate business growth.
Responsibilities
- Develop and execute comprehensive digital marketing strategies across SEO/SEM, email, social media, and content marketing
- Lead data-driven campaign optimization using Google Analytics, HubSpot, and marketing automation tools
- Manage $500K+ annual digital advertising budget with quarterly performance reviews
- Drive lead generation and conversion rate improvements through A/B testing and funnel analysis
- Oversee content creation calendar ensuring brand consistency and SEO best practices
- Collaborate with product team to align marketing initiatives with product launches
- Generate monthly performance reports and executive dashboards with actionable insights
Qualifications
- 5+ years of progressive digital marketing experience with 2+ years in management roles
- Proven expertise in scaling multi-channel campaigns with measurable ROI
- Advanced proficiency in Google Analytics, Google Ads, Facebook Ads Manager, and marketing automation platforms
- Certified in Google Analytics, HubSpot, or comparable digital marketing credentials
- Strong analytical skills with ability to translate data into strategic recommendations
- Experience managing remote teams and cross-functional stakeholder relationships
- Bachelor's degree in Marketing, Communications, or related field