Job Description
Join Nexus Communications Group as a Digital Marketing Manager and drive our brand's digital presence to new heights. We're seeking a strategic innovator to craft compelling narratives and execute data-driven campaigns that captivate audiences and accelerate growth. In this pivotal role, you'll lead cross-functional initiatives, harness cutting-edge analytics, and shape our omnichannel strategy in the dynamic NYC market. If you're passionate about transforming marketing challenges into opportunities, we want you on our team.
Responsibilities
- Develop and execute integrated digital marketing strategies across SEO, SEM, social media, and email channels
- Lead content creation initiatives, including blog posts, whitepapers, and video scripts
- Analyze campaign performance using Google Analytics, HubSpot, and Adobe Analytics
- Manage $1M+ digital advertising budgets with ROI-focused optimization
- Collaborate with design teams to create visually compelling brand assets
- Present quarterly performance reports to C-suite stakeholders
- Identify emerging trends and implement innovative marketing technologies
Qualifications
- 5+ years of digital marketing experience with proven campaign management success
- Expertise in SEO/SEM, social media advertising, and marketing automation tools
- Strong analytical skills with ability to translate data into actionable insights
- Bachelor's degree in Marketing, Communications, or related field
- Certification in Google Analytics, HubSpot, or Meta Blueprint preferred
- Exceptional written and verbal communication skills
- Portfolio demonstrating successful brand storytelling and campaign results