Job Description
Join Nexus Digital Group as a Digital Marketing Manager and spearhead transformative campaigns in one of America's fastest-growing tech hubs. We're seeking a data-driven innovator to lead our digital strategy across SEO, PPC, and social media channels. You'll collaborate with cross-functional teams to optimize conversion funnels, analyze campaign performance, and drive measurable growth for our diverse portfolio of clients.
Why Nexus Digital Group? We're a boutique digital agency recognized for our innovative approach to performance marketing. Our Austin-based team thrives on creativity, data-backed decisions, and a culture that champions professional development. Enjoy flexible work arrangements, competitive benefits, and the opportunity to shape the future of digital marketing.
Responsibilities
- Develop and execute comprehensive digital marketing strategies across SEO, SEM, social media, and email marketing
- Manage PPC campaigns (Google Ads, Meta Ads) with $500k+ monthly budgets
- Analyze performance data using Google Analytics, SEMrush, and HubSpot to optimize ROI
- Lead content creation initiatives including blog posts, whitepapers, and video scripts
- Collaborate with design and development teams to ensure campaign alignment
- Present monthly performance reports with actionable insights to stakeholders
- Stay updated on digital marketing trends and algorithm changes
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 5+ years of digital marketing experience with proven campaign success
- Advanced proficiency in Google Analytics, Google Ads, and Meta Business Suite
- Strong analytical skills with experience in A/B testing and conversion optimization
- Expertise in SEO tools (SEMrush, Ahrefs) and content marketing strategies
- Experience managing cross-functional teams and external vendors
- Certifications in Google Ads, Analytics, or HubSpot preferred