Job Description
Innovatech Solutions is revolutionizing the tech landscape with cutting-edge AI platforms. We're seeking a visionary Digital Marketing Manager to spearhead our growth in the Bay Area. Join a team where creativity meets data-driven strategy to transform how businesses connect with audiences.
As our Digital Marketing Manager, you'll architect and execute omnichannel campaigns that resonate with tech-savvy professionals. You'll own the digital ecosystem from SEO to social media, leveraging analytics to optimize performance. This hybrid role offers flexibility while maintaining collaboration in our vibrant downtown San Francisco office.
We offer competitive equity packages, comprehensive health benefits, and a culture that champions innovation. If you're passionate about scaling digital presence in the tech sector, apply now to shape the future of digital marketing.
Responsibilities
- Develop and implement comprehensive digital marketing strategies across SEO, SEM, social media, email, and content marketing channels
- Lead performance-driven campaigns using Google Ads, Facebook Ads Manager, and LinkedIn Marketing Solutions
- Analyze campaign data using Google Analytics, Adobe Analytics, and marketing automation platforms to optimize ROI
- Collaborate with product teams to create targeted content that drives lead generation and customer acquisition
- Manage digital marketing budget ($500K+) ensuring efficient allocation across channels
- Stay ahead of industry trends, testing emerging platforms and technologies for competitive advantage
Qualifications
- Bachelor's degree in Marketing, Communications, or related field; MBA preferred
- 5+ years digital marketing experience with 2+ years in managerial roles
- Proven success scaling B2B SaaS companies through digital channels
- Expertise in marketing automation (HubSpot/Marketo) and CRM systems (Salesforce)
- Advanced Google Analytics and Google Ads certifications required
- Strong analytical skills with experience in A/B testing and conversion rate optimization