Job Description
We are seeking a visionary and data-driven Digital Marketing Manager to lead our brand growth initiatives in the heart of the Bay Area. At NexaDigital Solutions, we specialize in transforming complex data into compelling narratives. As a key member of our team, you will own the digital marketing strategy, ensuring our message resonates across all channels while driving measurable ROI.
This is an opportunity to work in a fast-paced, innovative environment where creativity meets analytics. You will collaborate closely with the product and design teams to launch campaigns that not only capture attention but convert leads into loyal customers. If you are passionate about the intersection of technology and storytelling, we want to hear from you.
Responsibilities
- Develop and execute comprehensive multi-channel digital marketing strategies, including SEO, SEM, and content marketing.
- Manage and optimize paid advertising campaigns on Google Ads, LinkedIn, and social platforms to maximize ROI.
- Analyze marketing performance data using tools like Google Analytics and HubSpot to refine strategies and improve conversion rates.
- Lead the creation of high-quality content, including blogs, whitepapers, and press releases, to establish thought leadership.
- Cultivate relationships with media outlets and influencers to enhance brand visibility and reputation.
- Oversee the company blog and social media channels, ensuring consistent brand voice and engagement.
Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- 5+ years of proven experience in digital marketing, with at least 2 years in a leadership or management role.
- Deep expertise in SEO best practices, keyword research, and on-page/off-page optimization.
- Proficiency in marketing analytics tools (e.g., Google Analytics, Adobe Analytics, Tableau).
- Strong project management skills with the ability to manage multiple campaigns simultaneously in a fast-paced environment.
- Excellent written and verbal communication skills, with a keen eye for detail.
- Experience with CRM software (e.g., Salesforce, HubSpot) is a plus.