Job Description
Join Innovatech Solutions' dynamic marketing team as we revolutionize digital engagement strategies for Fortune 500 clients. We're seeking a visionary Digital Marketing Manager to architect and execute multi-channel campaigns that drive measurable growth. This hybrid role blends creativity with data-driven decision-making in our vibrant downtown San Francisco headquarters.
Innovatech Solutions offers competitive benefits including equity packages, unlimited PTO, and professional development stipends. Our culture celebrates experimentation and values diverse perspectives in solving complex marketing challenges.
Responsibilities
- Develop and implement comprehensive digital marketing strategies across SEO, SEM, social media, and email channels
- Lead A/B testing initiatives to optimize conversion rates across all digital touchpoints
- Analyze campaign performance using Google Analytics, Adobe Analytics, and marketing automation platforms
- Collaborate with design and product teams to create compelling content and landing experiences
- Manage $500K+ annual digital marketing budget with ROI-focused allocation
- Present quarterly performance insights to C-suite stakeholders with actionable recommendations
- Mentor junior marketing specialists and conduct monthly training workshops
Qualifications
- 5+ years progressive digital marketing experience with proven campaign scaling success
- Advanced proficiency in Google Ads, Google Analytics, and marketing automation tools (HubSpot/Marketo)
- Certifications in Google Analytics, Google Ads, or HubSpot required
- Experience managing cross-functional teams and external agency relationships
- Strong data storytelling abilities with proficiency in data visualization tools (Tableau/Power BI)
- Bachelor's degree in Marketing, Communications, or related field
- Portfolio demonstrating successful digital transformation initiatives