Job Description
Join Nexus Innovations, a trailblazing tech startup revolutionizing sustainable energy solutions. We're seeking a visionary Digital Marketing Manager to spearhead our digital presence and drive explosive growth in the green tech sector. As a key member of our dynamic marketing team, you'll craft data-driven strategies that captivate audiences and accelerate our mission to transform global energy consumption.
This role offers unparalleled opportunities to work with cutting-edge technologies and collaborate with industry experts in a fast-paced, innovation-driven environment. We offer competitive compensation, comprehensive benefits, and a culture that champions creativity and impact.
Responsibilities
- Develop and execute comprehensive digital marketing campaigns across SEO, SEM, social media, and email marketing channels
- Analyze campaign performance using Google Analytics, HubSpot, and other marketing automation tools to optimize ROI
- Lead content strategy creation, including blog posts, whitepapers, and video marketing assets
- Manage paid advertising budgets across Google Ads, LinkedIn, and Meta platforms
- Collaborate with product and sales teams to align marketing initiatives with business goals
- Stay ahead of digital marketing trends and implement innovative growth-hacking tactics
- Lead A/B testing initiatives to continuously improve conversion rates
Qualifications
- 5+ years of progressive digital marketing experience with proven campaign success
- Expertise in SEO/SEM, Google Analytics, and marketing automation platforms
- Strong analytical skills with ability to translate data into actionable insights
- Experience managing budgets over $500K and leading cross-functional teams
- Proficiency in HTML, CSS, and marketing tools like HubSpot, Marketo, or Salesforce
- Bachelor's degree in Marketing, Communications, or related field
- Certifications in Google Ads, Google Analytics, or HubSpot preferred
- Portfolio demonstrating successful digital marketing campaigns