Job Description
Join our dynamic team at GrowthWave Digital, where innovation meets results! We're seeking a visionary Digital Marketing Manager to spearhead our digital transformation and drive explosive growth. In this pivotal role, you'll craft data-driven strategies that captivate audiences and deliver measurable ROI. Collaborate with cross-functional teams to elevate our brand presence across all digital channels. If you're passionate about leveraging cutting-edge technologies to create unforgettable customer experiences, this is your moment to shine.
Responsibilities
- Develop and execute comprehensive digital marketing strategies across SEO/SEM, social media, email, and content marketing
- Lead performance marketing campaigns with a focus on CAC reduction and conversion rate optimization
- Analyze complex datasets using Google Analytics, Adobe Analytics, and marketing automation tools
- Manage PPC budgets across Google Ads, Facebook Ads, and emerging platforms
- Oversee content creation pipeline ensuring brand consistency and engagement
- Drive A/B testing initiatives to optimize landing pages and user journeys
- Collaborate with product teams to align marketing initiatives with business goals
Qualifications
- 5+ years of progressive digital marketing experience with proven ROI
- Expertise in SEO/SEM, paid advertising, and marketing automation (HubSpot/Marketo)
- Advanced proficiency in Google Analytics, Google Tag Manager, and data visualization tools
- Strong background in developing multi-channel marketing campaigns for B2B/B2C markets
- Certifications in Google Ads, Facebook Blueprint, or HubSpot preferred
- Experience managing budgets exceeding $500K annually
- Exceptional analytical skills with ability to translate data into actionable strategies