Job Description
Welcome to Lumina Creative Group, where we redefine the boundaries of digital storytelling. We are seeking a visionary Creative Content Strategist to join our elite team in New York City. In this role, you will bridge the gap between artistic expression and data-driven marketing, crafting narratives that resonate deeply with diverse audiences.
At Lumina, we don't just post content; we build empires of engagement. You will work alongside world-class designers, videographers, and brand strategists to produce high-impact campaigns that set industry standards. This is an opportunity to shape the voice of a leading media brand in a fast-paced, collaborative environment.
Why Join Us? We offer a competitive salary, comprehensive health benefits, and a culture that champions creativity and professional growth.
Responsibilities
- Strategic Planning: Develop comprehensive content roadmaps aligned with brand goals and emerging market trends.
- Visual & Written Storytelling: Lead the conceptualization of compelling visual assets and copy that captures brand essence.
- Channel Management: Oversee performance across social media, blogs, email marketing, and press releases.
- Team Collaboration: Partner with design and production teams to ensure seamless execution of high-quality campaigns.
- Performance Analytics: Interpret data to optimize content strategies and maximize ROI.
- Brand Voice: Maintain consistency in tone, style, and voice across all public-facing platforms.
Qualifications
- Education: Bachelor’s degree in Marketing, Communications, Fine Arts, or a related field.
- Experience: 4+ years of proven experience in content strategy or digital marketing.
- Portfolio: A robust portfolio demonstrating strong writing, editing, and visual storytelling skills.
- Technical Skills: Proficiency in CMS platforms (WordPress, HubSpot) and SEO tools (Google Analytics, Ahrefs).
- Soft Skills: Exceptional communication skills and the ability to thrive in a fast-paced agency environment.